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Our origin story

It’s a tale of vision, expertise, and passion led by our very own MVP, Nikki Cockcroft. Nikki’s compelling blend of technological savvy, strategic acumen and ability to connect the perfect humans for any specific project is our “secret sauce”. 

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Meet Nikki Cockcroft

With an extensive technology and strategic leadership background, Nikki has always been at the forefront of digital innovation—her understanding of the intricate balance between technology, strategy, and marketing powers our unique approach.

 

Over the past two decades, Nikki has run her own successful enterprises and made significant contributions to major corporations, helping to sculpt the digital landscape. Stalk her on LinkedIn here.

Trusted by 50+ companies worldwide to deliver game changing results

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A revelation that
sparked a
revolution

The concept for The Digital Team crystallised during a family trip, where Nikki envisioned a company that could seamlessly integrate technology with robust business strategies to foster growth and profitability.

 

This vision was about creating a powerhouse capable of transforming businesses by connecting the dots between strategy, technology, and market dynamics.

Teamwork

Assembling the A-team

You always want the A-team on your project.

Nikki knows that the right people make all the difference. By leveraging her extensive network, she has brought together a team of the industry's best.

 

This team's prowess forms the backbone of our client success stories. Mid-to senior-level talent whose expertise and dynamism mean you get access to seasoned, efficient, and digital-first talent. 

Why The Digital Team?

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The name speaks to our origins and our ethos. Born in the digital age, we use technology as a means to an end, not the end itself. Nikki's passion for sports also profoundly influences our culture and operations.

 

She believes sports teach crucial life and business lessons: teamwork, strategy, endurance, and the ability to learn from victories and setbacks. At The Digital Team, we embody these principles, making us not just a company but a cohesive unit striving towards a common goal.

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